…Except for Colleen Ballinger We’ve discussed the implications of not reaching out to PR in times of crisis. Although, we are yet to share the implications of going against the advice of your PR team. InsideOut analyses the incident involving YouTube star, Colleen Ballinger from a PR lens. How the crisis began Colleen Ballinger, better […]
It seems as though every brand under the sun has been releasing collaborations that have taken many by surprise. Brand collaborations are definitely not a new phenomenon, and continue to be an extremely effective way to generate brand engagement and awareness if executed correctly. As of late, however, brands have been pumping them out, and […]
Fast-fashion retailer SHEIN has recently found itself caught up in yet another controversy. The brand, known for alleged plagiarism, labour violations, and concerns over lead content in its clothing, attempted to repair its image by organising an influencer trip to one of its factories. However, the trip turned out to be a PR nightmare for […]
Albert Einstein once said, “Weak people revenge, strong people forgive, and intelligent people ignore.” Although when it comes to your customers, ignoring them is possibly one of the least intelligent things you can do. Especially when you owe them millions of dollars. From ignorance to unresponsiveness, IOPR highlights three situations where crises were handled poorly. […]
It seems there is never a day that goes by without political drama since Scott Morrison was in power. Shock claims by Senator Lidia Thorpe rocked the Senate on Tuesday, with the Greens member implying that Senator David Van of the Liberal Party had sexually harassed Ms Thorpe in 2020. As the story made headlines, […]
June 1st marked the start of Pride Month: a heavily celebrated series of events that once commemorated the efforts of LGBTQIA+ protestors to normalise homosexuality, but has eventuated into a branded festivity fuelled by corporations capitalising on queer pride. The commercialisation of queer culture has become a controversial topic within the LGBTQIA+ community. Some folks […]
This week, Stan Grant, a renowned Indigenous host of ABC’s Q+A, has made the tough choice to resign due to relentless racist abuse on social media. As a respected journalist and broadcaster, Grant has endured derogatory comments that directly attack his ethnic and cultural background, causing immense distress and leading to his departure from the […]
Just a few weeks ago, a recent Goldman Sachs report predicted artificial intelligence could replace over 300 million jobs. The rise of ChatGPT has taken over many mundane activities, and this may only be the beginning. Even the Pope has been victim to AI, with images of him dotting a white puffer jacket went viral. […]
The annual Met Gala, one of the most highly anticipated events in the fashion industry, has just taken place in New York. This year’s gala aims to pay tribute to the legendary fashion designer, Karl Lagerfeld, who made a significant impact on the industry with his modernism, visionary designs, unique creations and impeccable taste. However, […]
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