ITNTW: Are We Really Saying Nup To The Cup?
Are we/influencers really saying Nup to the Cup? We’ve well and truly entered the Spring Racing season, and the annual floral fashion and fascinators are flooding our Instagram feeds. With this fashion moment, however, comes the outrage towards the racing industry that’s only been getting stronger and stronger each year. The Melbourne Cup, the race […]
The Downfall of Kanye ‘Ye’ West
Kanye West (Ye). Where do we begin? In previous blogs we have commented on his controversies as an agency of public relations professionals, most recently the Pete Davidson/Kim Kardashian drama. And while this was enough to make the public over what Kanye had to say, it has just gotten worse. Ye has a reputation of […]
ITNTW: The Try Guys Try: Crisis Management
If you were that teen in 2014 that hid in your room after school and watched YouTube videos all night long (or have been on TikTok in the last month), you’ve probably heard of The Try Guys. The Try Guys originally started in 2014 as a one-off video idea at media group Buzzfeed, where 4 […]
Expert Comment: Worrying detail in Optus data leak amid fury from impacted Aussies
A particularly concerning detail has been discovered buried in the Optus data leak as the telco continues to deal with the fallout of the cyber attack. Last week it was revealed that hackers had stolen the personal data of millions of past and present Optus customers as part of a major cyber attack. Up […]
ITNTW: The Power of the Podcast
Podcasts are becoming a popular form of entertainment and education, as the digital format is easily accessible and requires minimal attention. There is an array of genres for podcasts constantly evolving each day over various platforms, and the power of the podcast is slowly but surely coming to light. Recently, influencers have been expanding their […]
SUSTAINABILITY OR PR POINTS? KOURTNEY KARDASHIAN X BOOHOO
A new ‘sustainable’ collection between fast fashion brand Boohoo and Kourtney Kardashian Barker has launched this week, with over 60 items of clothing made from recycled polyester and cotton. Kourtney has stated that she wants to bring attention to the impacts of fast fashion on the environment, and has been appointed as Boohoo’s ‘sustainability ambassador’. […]
Anna Paul and STAX slammed after event fail
The last week has been a nightmare for Australian influencer Anna Paul, after her meet and greet events with clothing brand STAX last week came under fire. Celebrating her new clothing launch with STAX, Paul held several meet and greet events in Sydney, Melbourne and Perth which have left fans majorly disappointed after their lack […]
Expert Comment: Why Scott Morrison will outlast secret ministries scandal
Despite multiple calls for his resignation in the wake of the revelation about his secret ministry appointments, it is still possible that Scott Morrison will survive the fallout from his latest scandal. Questions over Mr Morrison’s future have been mounting after shocking revelations he secretly assigned himself as minister to five portfolios, including health, finance, […]
Manly’s good gesture gone wrong
In case you missed it, the Manly Sea Eagles NRL team made headlines this week following the release of their new Pride Jersey, which features a rainbow strip in support of the LGBTQIA+ community. The jersey was met with backlash shortly after its announcement, with seven team players refusing to wear it due to their […]
