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IN THE NEWS THIS WEEK: A PR Round Up!

Bachelorette. You may know her from the infamous Honey Badgers’ season of the Bachelor back in 2018, and this year Brooke Blurton is back with a bang making  history as the first openly bisexual lead of Australia’s Bachelorette. Blurton will also be the first indigenous Australian to lead the franchise and if this wasn’t already […]

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Your guide to Instagram trends in 2021

Social media is ever-changing! From new platforms that allow influencers and brands to build more creative content, to hacks that are proven to boost engagement – 2021 has seen social media trends become more creative, engaging and authentic than ever before. With a little help from Generation Z (apologies if you’re a die-hard skinny jean […]

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How to measure the Return on Investment of PR

Public Relations is an essential investment for any business. It helps to build brand awareness, develop the relationship between businesses and their consumers and protects brand image and reputation. However, the uncertainty of being able to measure the Return on Investment of Public Relations is often a large consideration for many businesses. This is due […]

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