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The Bachelor’s leading man Matt Agnew is an unknown geek

Ten’s ageing The Bachelor franchise has made an out-of-this-world move by picking an unknown geek as its new leading man, experts say.

After nearly burning down the house last year with ‘Honey Badger’ Nick Cummins – who dumped both his finalists – Ten has handpicked a Melbourne academic to restore intrigue to its flagship seven-year-old romality show.

Clark Kent lookalike Matt Agnew, 31, has a double undergraduate degree in science and engineering and a masters of astrophysics.

His PhD thesis aims “to use numerical techniques to search for dynamically stable planet candidates in the habitable zones of all known multiple planet systems”.

Oh, and he has a steady job at Swinburne University of Technology’s Centre for Astrophysics and Supercomputing. Unusually for a male on a dating show, he seemingly has no experience as a stripper.

Media crisis specialist Nicole Reaney from Sydney’s InsideOut PR also believes it’s a “smart” tactic from Ten to reinvigorate The Bachelor with someone completely unexpected and unheralded.

“It will bring back a little more authenticity to the program, with more chance the bachelor is there for love and not profile,” she told The New Daily.

“Unless of course he plans on releasing a new astrophysicist book or course any time soon.”

Because Agnew has travelled internationally and was raised in Adelaide and Perth, it “interests a wider audience and creates buy-in”, Ms Reaney said.

“Matt [Agnew] will come with a clean slate and offer viewers the chance to build an impression and connection with him.”

For the full article head to The New Daily

Nicole Reaney, Director of InsideOut PR and founder of influencer agency, #AsSeenOn . Nicole has extensive experience in corporate and consumer PR and Communications as is available to comment on topics.

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