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Naim Audio, Focal and Bentley join forces

Naim Audio has been supplying bespoke car-audio systems for Bentley Motors since 2008, and Naim and Focal merged in 2011. Now, all three companies have worked together to produce two new high-end audio products for the home: The Naim Mu-so for Bentley Special Edition (a luxury version of the Naim all-in-one music player that earned […]

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PR vs ADVERTISING – THE IMPACT OF COVID-19

There’s been so much talk about the communication industry and how it’s changed during COVID-19 – we thought we’d compare the impact of the pandemic on the two key pillars of communications: PR and Advertising. Sharing their experiences are Rachel Demarco, PR/Marketing Manager at InsideOut PR in Sydney; and Alexandra Shiel, Designer at CX Lavender […]

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TikTok and the Media Industry

Despite receiving strong backlash over the past few weeks, TikTok remains a popular and important platform for brands within the Australian market as they adapt their marketing strategies. The platform boasts over 1.6 million users within Australia making it one of the fastest growing social media platforms. Many Australians however, including PM Scott Morrison, are […]

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