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IN THE NEWS THIS WEEK: Channel7 News Anchor Blunder

  A candid conversation between two Channel7 news readers discussing Novak Djokovic has gone viral after the alleged illegal video was leaked online. Reporters, Rebecca Maddern and Mike Amor, were allegedly filmed before their usual news segment discussing the World Number 1 tennis player in an expletive laden conversation. Maddern referred to Djokovic as a […]

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The Best PR Wins & Sins of 2021

As many of us looked to put 2020 behind us, 2021 posed further turmoil to daily lives. Despite the pandemic some people managed to win us over while others caused a stir in their big PR sins. The Sins  The year began with social media companies, trumping, well… Trump. Within the first week of the […]

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PR wins and sins of 2021

As many of us looked to put 2020 behind us, 2021 posed further turmoil to our daily lives. Despite the pandemic, some people managed to win us over while others caused a stir with their big PR sins. Nicole Reaney of InsideOut PR takes a look back.  The Sins The year began with social media […]

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IN THE NEWS THIS WEEK: Peloton PR crisis

  We’re sure by now if you haven’t watched the Sex and the City (SATC) reboot, you have definitely heard about it. NOTE: spoilers ahead in this article. The much-anticipated reboot comes after 17 long years, with fans eager to see where Carrie, Samantha, Miranda, Charlotte and the rest of the characters have ended up. The […]

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TikTok dominating Instagram

TikTok quickly rose in popularity at the end of 2019, becoming the most downloaded app in 2020 due to the stay at home order of the pandemic. In the first 3 months of 2020 the ‘entertainment platform’ gained 315 million downloads taking over veteran apps like Instagram, Facebook and Messenger in numbers. In today’s digital […]

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IN THE NEWS THIS WEEK: Australian fashion brands called out in Oxfam’s 2021 ‘Naughty or Nice’ list

Human rights organisation Oxfam has called on major fashion brands including Myer and Lorna Jane to be more transparent about their manufacturing practices. On Thursday, the non-profit organisation released its annual Naughty or Nice list ahead of Black Friday sales. Brands who made the nice list are those that have taken steps towards ensuring that […]

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