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Close Comfort appoints InsideOut PR to its public relations account
Sydney PR agency InsideOut has won the public relations account for Australian technology brand, Close Comfort. The appointment follows the agency working on a project to launch the brand into the Australian market in 2017.
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Public relations practitioners pride themselves on being able to navigate and master the ever-changing media landscape. For those with decades of experience, they have witnessed the transition from print to digital, and more recently the takeover of social media and influencers. Universities are now offering courses solely based on social media, and we wouldn’t be […]
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From events, celebrity endorsements, influencers, and social media to most recently, storytelling – there has and always will be trends in the public relations and marketing industries. For years we have been told that story telling is the future of PR and marketing, but as the majority of the industry catches up and realigns their […]
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As you slurp up the remains of that pina colada and get ready to swap your sarong for the corporate uniform, it’s time to consider a course of action for the coming year. You could take the easy way out and fall back on the traditional resolutions such as get fit, lose weight, reduce […]
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