Has MAFS bride revealed it’s all a hoax?

Married at First Sight viewers have accused producers of hiring paid actors and faking drama to boost ratings.

And one cast-member has inadvertently fuelled rumours in an interview with Woman’s Day podcast on Thursday. 

Cyrell Paule, 29, claimed some of her co-stars, including her ‘husband’ Nic Jovanovic, 28, are only on the show to boost their acting careers and increase their Instagram followers.

‘In a highly competitive media environment, conflict and drama are the ‘low hanging fruit’ that reality shows rely on to catapult them into ratings success,’ said Nicole Reaney of InsideOut Public Relations.

‘When reality TV first appeared on our screens, there was definitely more authenticity and ‘risk’ to those shows and that’s what drew in the mass followings. Viewers enjoyed seeing a more relatable cast.

‘The volume and shift in reality series as a whole has seen Aussies become more cynical in the intention behind the cast and the show. Over time shows risk losing their initial loyal audience.

‘With previous cast commenting and current viewer criticism of the show, Nine does risk overstepping that line.’   

For the full article head to Daily Mail

Nicole Reaney, Director of InsideOut PR and founder of influencer agency, #AsSeenOn . Nicole has extensive experience in corporate and consumer PR and Communications as is available to comment on topics.