You’ve just landed the perfect media opportunity. A film crew is ready, the hosts have been briefed and your suit has been dry-cleaned. This is your chance to represent your brand and showcase its offering to the marketplace – it’s make or break time. Tomorrow your live interview airs, and you win your audience over […]
PR is all about relationships. Media relations, as it pertains to public relations, is about the relationships you build with media contacts and members of the press. Usually, this refers to the relationship between journalists and public relations professionals. Strong media relations practices help lend a sense of authenticity and validity to a brand or […]
You know the feeling I’m talking about. You feel energised, inspired, happy – and just can’t wait to see them again. This. Is. It! I’ve come to realise that just like in our personal lives, some work relationships are solid and last successfully long term, while others simply… don’t. Unfortunately, unlike our personal lives, we […]
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