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Grow your brand without blowing the budget

The top three search terms on Google for ‘growing a brand…’ are: on Instagram, online & on social media. The benefits of influencer marketing are real and growing! If you haven’t already jumped on the influencer marketing train, you should be buying a ticket today – here’s why: Influencer marketing content delivers 11x higher ROI […]

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Meghan Markle’s latest PR debacle

In a surprising move, five of Meghan Markle’s closest friends have revealed intimate details of the new royal’s life to defend her against reports she’s “difficult”. Crisis management expert Nicole Reaney of Sydney’s InsideOut PR said if Meghan helped plot the story she “will land herself in risky territory” because ” ‘holding her own’ like […]

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Influencer to Celebrity: What’s The Turning Point?

Being an influencer must be one of the most sought after jobs in 2018. Forget Hollywood and realty TV singing competitions, so many people think this is the new way to rise to fame. The thought of getting paid to post on your Instagram account? Count me in. But being an influencer is so much […]

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