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Tag Archives: beauty blogger management agency

Influencer to Celebrity: What’s The Turning Point?

Being an influencer must be one of the most sought after jobs in 2018. Forget Hollywood and realty TV singing competitions, so many people think this is the new way to rise to fame. The thought of getting paid to post on your Instagram account? Count me in. But being an influencer is so much […]

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Why Influencers Work For Brands

A few months ago, the Federal Government was slammed for its excessive spending on a health initiative, ‘Girls make your move”. Over $800,000 was reportedly shelled out on the influencer campaign which featured some paid influencers publicly deemed to be misaligned to the cause – one previously promoting alcohol while another with a history of […]

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The Importance of the PR Pitch

The Importance of the PR Pitch – By Vanessa Strangio, Senior Publicist, Sydney PR Agency – InsideOut PR. Over the years I’ve learnt that even a really good story isn’t guaranteed coverage. If you don’t nail the initial PR pitch. The pitch is one of the most important elements of getting a story covered. It’s […]

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